Get a behind-the-scenes look at Nike advertising campaigns tonight in Hoover 102
Join students from the College of Business and the Art and Design program to get a behind-the-scenes look at some of the most iconic advertising campaigns from Portland-based Wieden + Kennedy, including Nike and Old Spice. We’ll meet from 6 to 7:30 p.m. tonight (Wednesday) in Hoover 102.
Guest speaker Alex Dobson, a former media and communications planning director with Wieden + Kennedy (and a George Fox alumnus), will share his experience working in the advertising business for some of the world’s most recognized brands.
In addition, come learn about the new “Marketing + Design” (MKTG 485/ARTD 485) course to be offered in the spring of 2024. This course will provide students with the opportunity to collaborate across disciplines in the National Advertising Student Competition, a case competition that challenges students to create and present a marketing campaign for a real-world client while competing against other colleges and universities across the region and nationally (3 credits).
Contact Jim Simmons at jsimmons@georgefox.edu with any questions.